As the new year matures, businesses have their 2018 marketing plans and budgets in place. But markets change quickly, so it’s important to keep an eye out for factors that can impact business over the next 12 to 18 months.
One business that is changing rapidly is that of industrial distribution. “It’s tough being a distributor today,” said George Swartz, president of Fortna Sales, during a recent webinar held in conjunction with Industrial Distribution. “Warehousing networks, procurement issues, retaining customers, transportation… all of these impact the business day in and day out.”